Newsletter sign-ups in your CrowdNewsroom
You can easily integrate a newsletter signup into the CrowdNewsroom. This works both with and without Mailchimp integration. The first steps are the same in both cases. How to connect your Mailchimp audience is explained in the lower part of the guide.
You can find this option in the Settings tab of the CrowdNewsroom, in the Response settings section. Just activate the toggle next to Add a newsletter sign-up to the contact form.
To set up the newsletter opt-in, you can configure a headline, some body text, and the opt-in checkbox text.
NB: The body text field is a good place to link to your privacy policy!
You can find an example here:
When we send the newsletter, we may also track (e.g., via tracking pixels or UTM parameters) when you open emails or click on links contained in them. You can withdraw your consent at any time, for example via the unsubscribe link in the newsletter. For more information, please see our Privacy Policy.
When you export the CrowdNewsroom answers you can see the participants’ contact info and whether they opted-in to the newsletter subscription. Additionally, you can filter your contact database by newsletter status. People who have checked the checkbox will appear as Pending. This is because, without Mailchimp integration, no double opt-in email is sent.
Note: The contact information and newsletter sign-up fields are not displayed in the preview of your CrowdNewsroom. While you can see the description text and the labels of the checkboxes, the actual prompts for first name, last name, and email address will only appear when you open the published link without being logged into beabee. In that case, three input fields for the contact details will automatically appear above your text – you don’t need to create separate fields for collecting contact information.
If you have a Mailchimp integration set up, you can also add your newsletter lists directly to the CrowdNewsroom. This will trigger the opt-in flow automatically!
First, you need your Interest Group ID. To do this, you need to create newsletter groups in Mailchimp. If you are not yet using newsletter groups, you can find a setup guide here.
Send us the names of the newsletter group(s) you want to integrate to [email protected]. We will then provide you with your Interest Group ID. If needed (e.g., if you have multiple newsletters), it is possible to integrate several groups.
Now, click on + Add New Group under Newsletter Group.
In the next step, simply enter your Group ID in the ID field. You can also link multiple groups, for example, if you send out different newsletters. Under Label, you can enter the text that should appear next to the checkbox (e.g., “Yes, please send me the newsletter”).
Don’t forget to enable Double Opt-In in Mailchimp. This ensures that people who subscribe to your newsletter receive a confirmation email to verify their email address. You can find this setting in your Mailchimp account under Audience → More Options → Audience Settings. Then, scroll down to Form Settings and change the email opt-in setting to Double Opt-In.
Done! All contacts who have completed the signup flow will now appear with the newsletter status Subscribed in both beabee and Mailchimp.
Note: The contact information fields are not displayed in the preview of your CrowdNewsroom. While you can see the description text and the labels of the checkboxes, the actual prompts for first name, last name, and email address will only appear when you open the published link without being logged into beabee. In that case, three input fields for the contact details will automatically appear above your text – you don’t need to create separate fields for collecting contact information.
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