Data model

The following data is synced, grouped here by how it is stored in Mailchimp

Email address

The contact's email address

Subscription status

  • Subscribed: Can be emailed

  • Pending: Has been sent an email asking them to confirm they want to be subscribed

  • Unsubscribed: Can't be emailed but does still count towards billing

  • Archived: Can't be emailed and no longer counts towards billing but data has not been deleted, if the user is unarchived their data would be restored (e.g. open/click rates)

  • Deleted: Data is fully deleted from Mailchimp, if the user is re-added they will have no previous data associated with them

Tags

Contacts can have one or more tags.

beabee currently has one standard tag, "Active member" which is set on contacts who have an active "member" role. Community organisers can also assign a tag to a segment and this will be set on all contacts who are in the segment.

Merge fields

Contacts can have merge fields (custom fields), currently we use:

beabee field
Mailchimp merge field
Example

First name

FNAME

Will

Last name

LNAME

Franklin

Contribution monthly amount

C_MNTHAMT

5

Contribution period

C_PERIOD

annually

Contribution description

C_DESC

£60/annually

Referral code

REFCODE

WF301

Polls code

POLLSCODE

WF678

Note: This currently isn't editable by community organisers

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