Community Journalism

Mecseki Müzli distinguishes between its broader audience and its core community, with the latter actively participating in the newsroom's operations, particularly through two engagement initiatives:

1. The audience content loop: Subscribers are encouraged to submit topic ideas for feature or long-form articles. The team reviews these suggestions and selects those deemed feasible. Then, a vote is held among paid subscribers to choose from three selected topics. Once an article is published, subscribers are asked for feedback on the piece.

2. Open editorial meetings: Subscribers are invited to join editorial meetings, and despite the potential for low attendance, the first meeting saw 10 participants. For Güth, this represents an opportunity to foster greater loyalty and increase the relevance of the content produced.