Iașul Nostru (Romania)

Summary

Iașul Nostru, established and managed by Alex Enășescu, is a weekly newsletter for residents of the town of Iași, Romania. Founded in 2021, the newsletter originated from a funding opportunity offered by the Substack platform. Enășescu successfully expanded the newsletter's subscriber base from 0 to 6,000 within three years, reaching a community of over 10,000 individuals across various channels with his content.

Overview

Name	Iașul Nostru
Website	https://www.iasulnostru.ro/
Location / Location of coverage	Iași, Romania
Size of potential audience/ town region covered	271,692 people - (including areas around around 500.000 people)
Year they started publishing	2021
Language	Romanian

Management and team

Founders	Alex Enășescu
Current management team	Alex Enășescu
Team	Full-time employees: Alex Enășescu Part-time employees: 0 Freelancers or consultants: 3 Volunteers: 0

Governance Structures

Legal form of company	/
Tax status	for-profit

Products & Revenue Streams

Main products	Newsletter (free and paid)
Additional products	Podcast
Audience and community reach	Newsletter: 6000 Facebook followers: 5,500 Instagram followers: 3,700
Most important community engagement format	/
Revenue streams	$6,000/year gross from paid newsletter subscriptions $3000/year gross from sponsored messages in the newsletter

On the next pages you can read our in-depth portrait about Iașul Nostru. If you want to jump into a specific topic directly, here's the overview for you:

How Iașul Nostru started

Read the founding story of Iașul Nostru

Products

Read about Iașul Nostru's most important (journalistic) products

Revenue Streams & Finance

Read about how Iașul Nostru earns money

Community Journalism

Read about how Iașul Nostru engages its Community

Biggest Challenges

Read about challenges and barriers Iașul Nostru is facing

Success Factors

Read about Iașul Nostru's biggest factors for success