# Iașul Nostru (Romania)

**Summary**

Iașul Nostru, established and managed by Alex Enășescu, is a weekly newsletter for residents of the town of Iași, Romania. Founded in 2021, the newsletter originated from a funding opportunity offered by the Substack platform. Enășescu successfully expanded the newsletter's subscriber base from 0 to 6,000 within three years, reaching a community of over 10,000 individuals across various channels with his content.

{% tabs %}
{% tab title="Overview" %}

| **Name**                                            | <p>Iașul Nostru </p><p><br></p>                               |
| --------------------------------------------------- | ------------------------------------------------------------- |
| **Website**                                         | <https://www.iasulnostru.ro/>                                 |
| **Location / Location of coverage**                 | Iași, Romania                                                 |
| **Size of potential audience/ town region covered** | 271,692 people (including areas around around 500,000 people) |
| **Year they started publishing**                    | 2021                                                          |
| **Language**                                        | Romanian                                                      |
| {% endtab %}                                        |                                                               |

{% tab title="Management and team" %}

| **Founders**                | Alex Enășescu                                                                                                                  |
| --------------------------- | ------------------------------------------------------------------------------------------------------------------------------ |
| **Current management team** | Alex Enășescu                                                                                                                  |
| **Team**                    | <p>Full-time employees: Alex Enășescu</p><p>Part-time employees: 0</p><p>Freelancers or consultants: 3</p><p>Volunteers: 0</p> |
| {% endtab %}                |                                                                                                                                |

{% tab title="Governance Structures " %}

| **Legal form of company** | /          |
| ------------------------- | ---------- |
| **Tax status**            | for-profit |
| {% endtab %}              |            |

{% tab title="Products & Revenue Streams" %}

| **Main products**                              | Newsletter (free and paid)                                                                                                                  |
| ---------------------------------------------- | ------------------------------------------------------------------------------------------------------------------------------------------- |
| **Additional products**                        | Podcast                                                                                                                                     |
| **Audience and community reach**               | <p>Newsletter: 6,000</p><p>Facebook followers: 5,500</p><p>Instagram followers: 3,700</p>                                                   |
| **Most important community engagement format** | /                                                                                                                                           |
| **Revenue streams**                            | <ul><li>$6,000/year gross from paid newsletter subscriptions </li><li>$3,000/year gross from sponsored messages in the newsletter</li></ul> |
| {% endtab %}                                   |                                                                                                                                             |
| {% endtabs %}                                  |                                                                                                                                             |

{% hint style="info" %}
On the next pages you can read our in-depth portrait about Iașul Nostru. If you want to jump into a specific topic directly, here's the overview for you:&#x20;
{% endhint %}

<table data-view="cards"><thead><tr><th></th><th></th><th></th><th data-hidden data-card-cover data-type="files"></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td><strong>How Iașul Nostru started</strong></td><td>Read the founding story of Iașul Nostru</td><td></td><td><a href="/files/k441YYBVp0BVvIa6BO5f">/files/k441YYBVp0BVvIa6BO5f</a></td><td><a href="/pages/JIZNMRXz4DV6j6w9MFqS">/pages/JIZNMRXz4DV6j6w9MFqS</a></td></tr><tr><td><strong>Products</strong></td><td>Read about Iașul Nostru's most important (journalistic) products</td><td></td><td><a href="/files/oNDGjYIJtCy2COCE3tg9">/files/oNDGjYIJtCy2COCE3tg9</a></td><td><a href="/pages/RIONwJs4IKi2mAarQJah">/pages/RIONwJs4IKi2mAarQJah</a></td></tr><tr><td><strong>Revenue Streams &#x26; Finance</strong></td><td>Read about how Iașul Nostru earns money</td><td></td><td><a href="/files/cBu1GmYKKwG6Mr2xCDPH">/files/cBu1GmYKKwG6Mr2xCDPH</a></td><td><a href="/pages/ffzXmzPKVZouRulgHGvK">/pages/ffzXmzPKVZouRulgHGvK</a></td></tr><tr><td><strong>Community Journalism</strong></td><td>Read about how Iașul Nostru engages its Community</td><td></td><td><a href="/files/sJTyMu2zQmTC5nEJQ0Nx">/files/sJTyMu2zQmTC5nEJQ0Nx</a></td><td><a href="/pages/x9LUl4ZQEVDEWMuAvk6M">/pages/x9LUl4ZQEVDEWMuAvk6M</a></td></tr><tr><td><strong>Biggest Challenges</strong></td><td>Read about challenges and barriers Iașul Nostru is facing</td><td></td><td><a href="/files/a2nOkI4cLh1a3OVJ2PM8">/files/a2nOkI4cLh1a3OVJ2PM8</a></td><td><a href="/pages/JgBrkO9BKPbkOdUJ98B8">/pages/JgBrkO9BKPbkOdUJ98B8</a></td></tr><tr><td><strong>Success Factors</strong></td><td>Read about Iașul Nostru's biggest factors for success</td><td></td><td><a href="/files/RDTD6mO8gsM65kfCPSKQ">/files/RDTD6mO8gsM65kfCPSKQ</a></td><td><a href="/pages/4pBjnstEYPiUxhwSb5zB">/pages/4pBjnstEYPiUxhwSb5zB</a></td></tr></tbody></table>

***

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