# Bürgerportal Bergisch Gladbach (Germany)

**Summary**

The Bürgerportal in GL is a local community media outlet in the city of Bergisch Gladbach in western Germany. It was established as a digital local newspaper and citizen's platform in 2009 by Georg Watzlawek and Werner Schmitz-Dietzsch. Today, the Bürgerportal's primary product is a daily newsletter, which is read by approximately 16,000 people in the city every day. Offering all content freely accessible to everyone, alongside a membership program called "Freundeskreis" with 900 voluntary paying members, the Bürgerportal stands as one of the pioneering community media outlets in Germany.

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{% tab title="Overview" %}

| **Name**                                            | <p>Bürgerportal in GL</p><p><br></p>                                                                                                                                                                                                                                                                                                                                                                                                  |
| --------------------------------------------------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| **Website**                                         | <https://in-gl.de/>                                                                                                                                                                                                                                                                                                                                                                                                                   |
| **Location / Location of coverage**                 | Bergisch Gladbach, Germany                                                                                                                                                                                                                                                                                                                                                                                                            |
| **Size of potential audience/ town region covered** | 110,000 population                                                                                                                                                                                                                                                                                                                                                                                                                    |
| **Year they started publishing**                    | 2009                                                                                                                                                                                                                                                                                                                                                                                                                                  |
| **Language**                                        | German                                                                                                                                                                                                                                                                                                                                                                                                                                |
| **Mission statement**                               | <p>Know what's going on. We endeavour to ensure comprehensive local reporting for our audience. We are a traditional local daily newspaper, but one that is published digitally as a newsletter, but also an impact-driven digital platform for citizens and local initiatives. With our Freundeskreis and BürgerAkademie, we provide a sense of community and political education and media literacy for our members.</p><p><br></p> |
| {% endtab %}                                        |                                                                                                                                                                                                                                                                                                                                                                                                                                       |

{% tab title="Management and team" %}

| **Founders**                | Georg Watzlawek, Werner Schmitz-Dietsch |
| --------------------------- | --------------------------------------- |
| **Current management team** | Georg Watzlawek                         |
| **Team**                    | Full-time equivalent employees: 3       |
| {% endtab %}                |                                         |

{% tab title="Governance Structures " %}

| **Legal form of company** | sole proprietorship |
| ------------------------- | ------------------- |
| **Tax status**            | for-profit          |
| {% endtab %}              |                     |

{% tab title="Products & Revenue Streams" %}

| **Main products**                              | Daily Newsletter (free)                                                                                                                                                           |
| ---------------------------------------------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| **Additional products**                        | Website (free)                                                                                                                                                                    |
| **Audience and community reach**               | <p>Newsletter: 8,000 subscribers, but around 16,000 readers in total</p><p>Website: 60,000 to 80,000 visits / month</p><p>Freundeskreis: around 900 paying members</p><p><br></p> |
| **Most important community engagement format** | Bürgerclubs, regular small in-person discussion format                                                                                                                            |
| **Revenue streams**                            | <p>Revenue: 18,000 € / month</p><ul><li>Advertising (40 %)</li><li>Freundeskreis (30 %)</li><li>Partnerships (15 %)</li><li>Co-working space (15 %)</li></ul>                     |
| {% endtab %}                                   |                                                                                                                                                                                   |
| {% endtabs %}                                  |                                                                                                                                                                                   |

{% hint style="info" %}
On the next pages you can read our in-depth portrait about the Bürgerportal. If you want to jump into a specific topic directly, here's the overview for you:&#x20;
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<table data-view="cards"><thead><tr><th></th><th></th><th></th><th data-hidden data-card-cover data-type="files"></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td><strong>How Bürgerportal Bergisch Gladbach started</strong></td><td>Read the founding story of the Bürgerportal</td><td></td><td><a href="/files/k441YYBVp0BVvIa6BO5f">/files/k441YYBVp0BVvIa6BO5f</a></td><td><a href="/pages/HTizAsqx72rzeuZ0ErBx">/pages/HTizAsqx72rzeuZ0ErBx</a></td></tr><tr><td><strong>Products</strong></td><td>Read about Bürgerportals most important (journalistic) products</td><td></td><td><a href="/files/oNDGjYIJtCy2COCE3tg9">/files/oNDGjYIJtCy2COCE3tg9</a></td><td><a href="/pages/hMZgYJgYtj7nOLJ4Pk1m">/pages/hMZgYJgYtj7nOLJ4Pk1m</a></td></tr><tr><td><strong>Revenue Streams &#x26; Finance</strong></td><td>Read about how Bürgerportal earns money</td><td></td><td><a href="/files/cBu1GmYKKwG6Mr2xCDPH">/files/cBu1GmYKKwG6Mr2xCDPH</a></td><td><a href="/pages/sp64Bduv5ycR873RKWkv">/pages/sp64Bduv5ycR873RKWkv</a></td></tr><tr><td><strong>Community Journalism</strong></td><td>Read about how the Bürgerportal engages its Community</td><td></td><td><a href="/files/sJTyMu2zQmTC5nEJQ0Nx">/files/sJTyMu2zQmTC5nEJQ0Nx</a></td><td><a href="/pages/1sp9jDoJph6uqZdeyp6J">/pages/1sp9jDoJph6uqZdeyp6J</a></td></tr><tr><td><strong>Biggest Challenges</strong></td><td>Read about challenges and barriers the Bürgerportal is facing</td><td></td><td><a href="/files/a2nOkI4cLh1a3OVJ2PM8">/files/a2nOkI4cLh1a3OVJ2PM8</a></td><td><a href="/pages/nWJ0MxtCEWlJqWWxVbzN">/pages/nWJ0MxtCEWlJqWWxVbzN</a></td></tr><tr><td><strong>Success Factors</strong></td><td>Read about Bürgerportal's biggest factors for success</td><td></td><td><a href="/files/RDTD6mO8gsM65kfCPSKQ">/files/RDTD6mO8gsM65kfCPSKQ</a></td><td><a href="/pages/n2lOqDOEaLWxTKg7BYqa">/pages/n2lOqDOEaLWxTKg7BYqa</a></td></tr></tbody></table>

***

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