> For the complete documentation index, see [llms.txt](https://wiki.beabee.io/community-journalismus/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://wiki.beabee.io/community-journalismus/english/basics-media-entrepreneurship/creation-of-a-medium-and-long-term-strategy.md).

# Creation of a Medium- and Long-term Strategy

With all the short-term, important tasks to do, the big picture often gets left behind. To prevent this from happening, it's a good idea to clearly define your medium- and long-term strategy.

As a general rule, developing a medium- and long-term strategy helps every company, regardless of how long it has been on the market. This does not mean drawing up a five-year plan that you never deviate from. Given how quickly everything changes, you probably cannot plan more than a year or two in advance anyway.

The problem, however, is that you can't do without a strategy altogether. And since it's usually hard enough for startups to survive and pay their bills, the time and leisure to think about the big picture usually fall by the wayside.

***

## Your task as management

Hence the appeal to management: Set aside time every month, ideally three to five hours, to think about your innovations and overall strategy. Answer the following questions:

* What is the unique impact that only I can create?
* What should I stop doing? What can I delegate?
* What is the one big thing I want to achieve? In the next 90 days? In the next six months? In the next two years?

***

<p align="center"><strong>Get involved:</strong></p>

<p align="center"><a href="https://starthub.correctiv.org/crowdnewsroom/your-question-for-our-wiki" class="button secondary" data-icon="message">Ask a question</a> or  <a href="https://starthub.correctiv.org/crowdnewsroom/your-contribution-to-our-wiki" class="button secondary" data-icon="pencil">Make a contribution</a> or  <a href="https://starthub.correctiv.org/crowdnewsroom/your-feedback-for-our-community-journalism-wiki" class="button secondary" data-icon="comments">Give feedback</a></p>


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation by asking a question.

Perform an HTTP GET request on the following URL with the `ask` and `goal` query parameters:

```
GET https://wiki.beabee.io/community-journalismus/english/basics-media-entrepreneurship/creation-of-a-medium-and-long-term-strategy.md?ask=<question>&goal=<user_goal>
```

`ask` is the immediate question: it should be specific, self-contained, and written in natural language.
`goal` is what the user is ultimately trying to achieve, the reason they need the answer. Sharing it helps GitBook give you a better, more relevant answer. A goal is most helpful when it describes the outcome the user wants rather than restating the question. For example, with `ask=how do I create an API token`, a goal like `automate deployments from our CI pipeline` lets GitBook tailor the answer to that use case.

The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.