> For the complete documentation index, see [llms.txt](https://wiki.beabee.io/beabee-help-center/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://wiki.beabee.io/beabee-help-center/mailchimp-integration/merge-fields/merge-fields-einrichten.md).

# Merge Fields einrichten

Die Merge Fields, die beabee mit Mailchimp synchronisiert, müssen zur Verwendung in Mailchimp einmalig eingerichtet werden. Das geht so: \
\
1\. Logge dich wie gewohnt in deinen Mailchimp-Account ein. 

2\. Gehe zu Audience Dashboard > Manage Audience > Settings.

<figure><img src="/files/iJWdVEdbK5slgJoptqwQ" alt=""><figcaption></figcaption></figure>

3\. Gehe zu Audience Fields and \*|Merge|\* tags.

<figure><img src="/files/tzPS0a8E4wu5YWX8tJQw" alt=""><figcaption></figcaption></figure>

4\. Füge ein neues Feld hinzu.

<figure><img src="/files/zisPNXSTzXruQno5GKqk" alt=""><figcaption></figcaption></figure>

5\. Wähle die Option „Text”.

<figure><img src="/files/7jedmnvYBeEjbNj6t3Vr" alt=""><figcaption></figcaption></figure>

6\. Füge jetzt (per Copy & Paste) die gewünschten Merge Fields aus der Tabelle unten hinzu.

<figure><img src="/files/qm5LM0YFDOIufHfSoDNo" alt=""><figcaption></figcaption></figure>

| beabee-Feld          | Mailchimp Merge Field | Beispiel     |
| -------------------- | --------------------- | ------------ |
| Vorname              | FNAME                 | Max          |
| Nachname             | LNAME                 | Mustermann   |
| Monatlicher Beitrag  | C\_MNTHAMT            | 5            |
| Beitragsintervall    | C\_PERIOD             | annually     |
| Beitragsbeschreibung | C\_DESC               | 60€/annually |
| Referral Code        | REFCODE               | WF301        |
| Polls Code           | POLLSCODE             | WF678        |

7\. Klicke auf „Save Changes”. Fertig!

<figure><img src="/files/FoZCmQXi00qhdgNdHhZH" alt=""><figcaption></figcaption></figure>


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter:

```
GET https://wiki.beabee.io/beabee-help-center/mailchimp-integration/merge-fields/merge-fields-einrichten.md?ask=<question>&goal=<endgoal>
```

`ask` is the immediate question: it should be specific, self-contained, and written in natural language.
`goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal.

The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.